Build segments from opens, clicks, form submissions and any field on a contact — then drag them into a workflow that waits, branches on what it finds, and sends the right email. The segment keeps itself current; the journey runs without you.
Search by step name
Automations require a trigger to start. Choose a trigger below, and drag it to the canvas.
Rule: only one trigger is allowed per workflow.
Contacts
Contact added to list
Contact removed from list
Contact attribute changed
Email opened
Email clicked
Email bounced
Email unsubscribed
AMP interactions
AMP form submitted
Forms
Form submitted
Trigger
Contact Added To List
Select a list
Action
Send email
Welcome
Rule
Fixed delay
Rule
Contact attribute
1 group, 1 rule
Action
Send email
Helpful content
Action
Send email
Forgot something
Rule
Fixed delay
Rule
Fixed delay
Workflow
Lead nurture
Trigger
Contact Added To List
Select a list
Action
Send email
Welcome
Rule
Fixed delay
Rule
Contact attribute
1 group, 1 rule
1,284 contacts in this journey
946 have reached step 3
9 triggers
from list changes to AMP form submissions
Yes / No
branches on anything you know about a contact
Self-updating
segments, recalculated as behaviour changes
“Everyone on the list” is not a segment.
Stack IF, AND and NOT rules over opens, clicks, form submissions, list membership, and any custom field you store. The matching count updates as you type, so you know the audience is worth sending to before you write a word.
Engaged, not yet buying
Opened a campaign in the last 30 days
Clicked at least 2 links
Plan is Free
Booked a demo
Matching now
1,284
recalculating live
+1.2kSave it once, it stays current forever
Stack conditions on behaviour and contact fields — opened, clicked, plan, country, anything you store. The count updates as you type, so you know the segment is worth sending to before you build the journey.
Opened in the last 30 days
Clicked at least 2 links
Booked a demo
1,284 contacts match
One trigger to start it, then actions, delays, and branches dropped where you want them. Every step shows whether it's configured, so an unfinished workflow can't quietly publish.
Trigger
Contact added to list
Action
Send email · Welcome
Rule
Fixed delay · 2 days
Contacts enter as they qualify, wait where you told them to wait, and take the branch their behaviour earns. You see how many reached each step and where they stopped.
Reached step 3
Converted
The best follow-up is the one you never had to remember to send.
A rule step splits the path on an attribute or a behaviour and gives each side its own steps. Opened the welcome email? Here's the helpful follow-up. Didn't? Here's the nudge instead — decided by the branch, not by you.
Contact attribute
1 group, 1 ruleOpened the welcome email
YES
Helpful content
NO
Forgot something
Where they went
Took the YES path
812
Took the NO path
472
Nobody gets the wrong email because the branch decided, not you.
Branch as deep as the journey needs
The rules that decide who, and the canvas that decides what happens to them — in one place, working off the same data.
Stack IF, AND, and NOT rules over behaviour, list membership, and every custom field you store on a contact.
Segment on who opened, how recently, and how often — so an engaged reader and a dormant one never get the same email.
Target people by the specific link they clicked, not just that they clicked something. Interest, expressed as an action.
A submitted form or an in-email AMP response becomes a segment rule and a workflow trigger in the same moment.
Save the conditions once and membership stays current on its own. Nobody exports a CSV, and nobody sends to a stale list.
List added or removed, attribute changed, email opened, clicked, bounced, unsubscribed, AMP form, and form submitted.
Split the journey on a contact attribute or a behaviour and send each side something different — as deep as you need.
Hold for a fixed period, wait for a specific action, or move on after a timeout, so nobody gets four emails in an hour.
Drag steps in, connect them, and see at a glance which are configured and which still need setup before publishing.
Save a workflow half-built and come back to it. Nothing runs until you publish, and one trigger per workflow keeps it unambiguous.
How many entered, how many reached each step, and where they stopped — so you fix the step that's losing people.
People leave the journey when they convert or unsubscribe, and suppressed addresses never enter it in the first place.
Launch your first AI campaign in no time and unlock the full potential of the hundreds of emails you send daily.
Real reviews from teams sending with TrueEmailer every day.
Great 4.1 out of 5
Based on 5 reviews
I am using it for CoinPears weekly
I am using it for CoinPears weekly newsletter, TrueEmailer is working well I must say — engagements are improved and opening rate is increased. Highly recommend 👌
Ayesha Ghaffar
Jun 6, 2026
We are using TrueEmailer for CipherBC
We are using TrueEmailer for CipherBC.com and it's working like a charm. Very useful features and the AMP email part is really out of the box.
Raja Saad
May 9, 2026
Overall great experience
Overall great experience. Finally a tool that prioritizes inbox placement.
Amy Wilson
Mar 31, 2026
Showing our latest reviews
Review us on TrustpilotTargeting rules, triggers, branches, and what happens once a journey is live.
Behaviour and contact data together — opened, clicked a specific link, bounced, unsubscribed, submitted a form or an in-email AMP response, plus list membership and any custom field you store on a contact. Rules combine with IF, AND, and NOT, and the matching count updates as you build.
Launch your first AI campaign in no time and unlock the full potential of the hundreds of emails you send daily.
